Saving your bacon: healthy-eating policy evolves

Harder regulatory tools—labels, taxes, ad bans—are replacing failed dietary-advice campaigns as obesity costs OECD economies roughly 3% of GDP yearly.

• Messaging has failed: Despite ~700 UK dietary policies and decades of campaigns, obesity has doubled since the 1990s; 72% of US adults are overweight/obese.
• Economic case grows: Poor diets cost OECD countries ~3% of GDP annually, pushing policy from moral to economic argument for intervention.

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