PodcastSBJ Morning BuzzcastOctober 6, 2026
SBJ Morning Buzzcast: October 6, 2026
BC Partners' $300M LIV Golf financing and Disney's premium backup Super Bowl ad pricing signal shifting leverage in sports media and golf restructuring.
- LIV Golf gets lifeline: BC Partners committed initial investment and up to $300M in financing to help LIV emerge from Chapter 11, filed in New Jersey in September, restructuring targeted for early 2027.
- Player equity model: Funding supports a "next phase" where players become equity owners of both the league and its teams; player sign-up deadline for 2027 pushed back about two weeks.
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